BRANDING + EXPERIENTIAL

Bliss Labs

Bliss Labs came to us as a brand-new company with a clear vision: to disrupt the wellness space with science-backed products and a standout presence. They weren't rebranding. They were starting from zero. We didn't just design a look. We built the brand from the ground up, positioned to lead from day one.

BRANDIN & IDENTITY / WEB DESIGN / PACKAGING DESIGN / MARKETING & CAMPAIGN CREATIVE / EXPERIENTIAL / COACHELLA

CLIENT

Bliss Labs

LOCATION

California

INDUSTRY

Wellness

OVERVIEW

Bliss Labs Co entered the wellness market with something most new brands don't have: a clear point of view and a genuine commitment to science-backed formulation. What they didn't have yet was a brand. No visual identity, no voice, no system, just a vision and the ambition to match it. They came to Triangular Studio at the very beginning, which meant we had the rare opportunity to build everything from scratch with intention, rather than working around decisions that had already been made.

the objective

Launch Bliss Labs as a premium, credible wellness brand that could compete —and win— from day one. The goal wasn't just to look good. It was to build a complete brand ecosystem: a visual identity that signals trust, packaging that earns its place on a shelf, and marketing assets ready to convert. Everything had to work together across digital and physical touchpoints, and it had to scale with the brand as it grew.

CLIENT

Bliss Labs

LOCATION

California

INDUSTRY

Wellness

OVERVIEW

Bliss Labs Co entered the wellness market with something most new brands don't have: a clear point of view and a genuine commitment to science-backed formulation. What they didn't have yet was a brand. No visual identity, no voice, no system, just a vision and the ambition to match it. They came to Triangular Studio at the very beginning, which meant we had the rare opportunity to build everything from scratch with intention, rather than working around decisions that had already been made.

the objective

Launch Bliss Labs as a premium, credible wellness brand that could compete —and win— from day one. The goal wasn't just to look good. It was to build a complete brand ecosystem: a visual identity that signals trust, packaging that earns its place on a shelf, and marketing assets ready to convert. Everything had to work together across digital and physical touchpoints, and it had to scale with the brand as it grew.

CLIENT

Bliss Labs

LOCATION

California

INDUSTRY

Wellness

OVERVIEW

Bliss Labs Co entered the wellness market with something most new brands don't have: a clear point of view and a genuine commitment to science-backed formulation. What they didn't have yet was a brand. No visual identity, no voice, no system, just a vision and the ambition to match it. They came to Triangular Studio at the very beginning, which meant we had the rare opportunity to build everything from scratch with intention, rather than working around decisions that had already been made.

the objective

Launch Bliss Labs as a premium, credible wellness brand that could compete —and win— from day one. The goal wasn't just to look good. It was to build a complete brand ecosystem: a visual identity that signals trust, packaging that earns its place on a shelf, and marketing assets ready to convert. Everything had to work together across digital and physical touchpoints, and it had to scale with the brand as it grew.

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For founders ready to grow

BRANDING / WEB DESIGN /
CREATIVE SERVICES
/ DIGITAL & PRINT DESIGN /
CREATIVE CONSULTATIONS

BRANDING / WEB DESIGN /
CREATIVE SERVICES
/ DIGITAL & PRINT DESIGN /
CREATIVE CONSULTATIONS

Surface-level branding doesn't cut it anymore. You’re building something meaningful, and your brand should support that.

We combine strategy, storytelling, and elevated design to help you create a brand people remember, trust, and choose.

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