packaging branding
Sapphire Noir
Luxury packaging design for an exclusive Fontainebleau Hotel chocolate, where the woody warmth of the fragrance meets the deep sophistication of the Fontainebleau signature blue.
PACKAGING DESIGN / VISUAL IDENTITY / EXPERIENTIAL COLLATERAL / LAUNCH ASSETS
CLIENT
Fontainebleau Hotel / Hi-Gloss Agency
LOCATION
Miami, FL
INDUSTRY
Hospitality
overview
The Fontainebleau Hotel Miami Beach is an icon of luxury hospitality — a property synonymous with glamour, impeccable taste, and the kind of experience that stays with guests long after checkout. For the launch of Sapphire Noir, an exclusive hotel chocolate tied to the fragrance of the same name, they needed packaging worthy of the Fontainebleau name and the sensory world of the product itself.
This project was made in collaboration with hi-gloss Agency, who entrusted Triangular Studio with the design execution. Every element — from the packaging structure to the experiential launch collateral — had to meet the exacting standards of one of Miami's most storied luxury brands.
the objective
Design packaging for Sapphire Noir that translates the fragrance's sensory world — woody notes, yellow fruits, deep blue — into a luxury visual identity that lives on a physical product. The packaging needed to feel like a gift before it was even opened: a collector's object that communicates provenance, exclusivity, and craftsmanship at a glance.
Beyond the box itself, the full experiential launch required a suite of collateral that extended the Sapphire Noir visual world across every touchpoint of the reveal event.
CLIENT
Fontainebleau Hotel / Hi-Gloss Agency
LOCATION
Miami, FL
INDUSTRY
Hospitality
overview
The Fontainebleau Hotel Miami Beach is an icon of luxury hospitality — a property synonymous with glamour, impeccable taste, and the kind of experience that stays with guests long after checkout. For the launch of Sapphire Noir, an exclusive hotel chocolate tied to the fragrance of the same name, they needed packaging worthy of the Fontainebleau name and the sensory world of the product itself.
This project was made in collaboration with hi-gloss Agency, who entrusted Triangular Studio with the design execution. Every element — from the packaging structure to the experiential launch collateral — had to meet the exacting standards of one of Miami's most storied luxury brands.
the objective
Design packaging for Sapphire Noir that translates the fragrance's sensory world — woody notes, yellow fruits, deep blue — into a luxury visual identity that lives on a physical product. The packaging needed to feel like a gift before it was even opened: a collector's object that communicates provenance, exclusivity, and craftsmanship at a glance.
Beyond the box itself, the full experiential launch required a suite of collateral that extended the Sapphire Noir visual world across every touchpoint of the reveal event.
CLIENT
Fontainebleau Hotel / Hi-Gloss Agency
LOCATION
Miami, FL
INDUSTRY
Hospitality
overview
The Fontainebleau Hotel Miami Beach is an icon of luxury hospitality — a property synonymous with glamour, impeccable taste, and the kind of experience that stays with guests long after checkout. For the launch of Sapphire Noir, an exclusive hotel chocolate tied to the fragrance of the same name, they needed packaging worthy of the Fontainebleau name and the sensory world of the product itself.
This project was made in collaboration with hi-gloss Agency, who entrusted Triangular Studio with the design execution. Every element — from the packaging structure to the experiential launch collateral — had to meet the exacting standards of one of Miami's most storied luxury brands.
the objective
Design packaging for Sapphire Noir that translates the fragrance's sensory world — woody notes, yellow fruits, deep blue — into a luxury visual identity that lives on a physical product. The packaging needed to feel like a gift before it was even opened: a collector's object that communicates provenance, exclusivity, and craftsmanship at a glance.
Beyond the box itself, the full experiential launch required a suite of collateral that extended the Sapphire Noir visual world across every touchpoint of the reveal event.
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BRANDING / WEB DESIGN /
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BRANDING / WEB DESIGN /
CREATIVE SERVICES
/ DIGITAL & PRINT DESIGN /
CREATIVE CONSULTATIONS
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